Mari Smith
Keynote speaker - Live from Oregon

Mari Smith

Premier Facebook Marketing Expert & Top Social Media Thought Leader

Often referred to as “the Queen of Facebook,” Mari Smith is widely known as the Premier Facebook Marketing Expert and a top Social Media Thought Leader. Forbes describes Mari as, “… the preeminent Facebook expert. Even Facebook asks for her help.” IBM named Mari as one of seven women that are shaping digital marketing. She is an in-demand keynote speaker, dynamic live webinar host, savvy corporate social media strategist and trainer, and popular brand ambassador. Her client list includes Adobe, AT&T, Bank of America, HubSpot, Meta, Nations Lending, PNC Bank and Verizon. She is the author of The New Relationship Marketing and coauthor of Facebook Marketing: An Hour A Day. Mari’s passion project for the past several years is taking professional studies of The Human Design System. She integrates aspects of the system into her social media marketing courses to help brands, SMEs, and entrepreneurs to grow their business in a much more authentic, impactful, and successful way.

Presentation Title:
"Meta Marketing Reimagined: Your Road To Renewed Success"

There’s a sea change happening in the world of social media. What worked well last year on Facebook and Instagram simply does not work anymore. Close to 5Bn people use social media apps around the world and consumers are spending 3-4 hours per day, bouncing between 7-9 apps every month. Is it any wonder ‘social saturation’ is a real thing? Marketers are also overwhelmed with this saturation while trying to capture that coveted attention on a daily basis. Plus, now that generative AI tools can help you create an abundance of text, image, and video content in record time, is marketing really all about just publishing massive volumes of content? Should you put more focus on the Threads app? What does it take to create solid, measurable results on the Meta family of apps?

In this lively keynote Mari will help you make sense out of the chaos! You’ll walk away with a solid plan including:

• Which approaches to marketing your business on Facebook, Instagram, and Threads work for marketers today (and which ones it’s time to abandon!),

• How to transform your social media marketing strategy so you can go from stagnant to superstar status, and

• How to consistently ensure all your efforts pay off with a steady stream of traffic, leads, and sales to grow your business.